The main objective of this project was to design a product for a non-profit based in the Boston area, then develop a marketing plan to distribute and advertise the product. I designed three stickers for the organization Boston Partners in Education. As a member of a four-person team, we then organized a marketing plan, identifying our target demographics, digital marketing methods, non-digital marketing methods, estimated reachable target markets, product costs, fixed costs, and a polling plan.
